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ROI on Optimization Isn’t Just for Marketing. There are more departments that publish online content, but it’s a good example of the opportunity that companies have to make it easier, more efficient and effective for intended audiences to discover and engage with a company’s content. If Marketing can show a ROI based on content optimization that attracts website traffic and converts visitors into sales, then so can optimizing other types of business content with a specific purpose. For example, optimizing news content for discovery by journalists, bloggers and analysts who are doing research.

When most people think of SEO for a company, it’s usually for a marketing purpose. That makes sense since SEO is such a low-cost, high impact and measurable method of attracting new customers and revenue. However, I think looking at SEO and optimizing of social media solely as a marketing function is like looking only at the eyeball of your favorite portait. Take a step back and you’ll see a bigger, more interesting picture.

HTC has been producing some great Android smartphones, and their latest flagship model is the HTC Sensation, which comes with a range of impressive specifications, we recently showed you some hands on photos of the new HTC Sensation, and have been testing it out over the last 10 days, so its time to let you guys know what we thought about the HTC Sensation.